My Selfie – My Cultural Identity

The International Museum Day, a celebration held every year around mid-May, is approaching. In order to increase public awareness on Malta’s rich Cultural Heritage, ICOM-Malta is encouraging museum patrons to participate in this international event. This year, the theme of the International Museum Day is “Museum collections make connections.”

As the world moves away from traditional methods of engagement, museums must find new ways to engage with their communities. This can be achieved by making their collections more accessible and relevant to their stakeholders. This theme demonstrates how museum exhibitions have the ability, not only to tell a story, but also to engage with the community through shared memory. It also encourages public awareness on the role of museums in the development of society and promotes the connection between different types of collections and their audiences.

In a bid to increase the number of museum visitors, as well as awareness about our cultural identity, ICOM-Malta is inviting you to participate in the ‘selfie competition’ it is organising with the title MY SELFIE – MY CULTURAL IDENTITY. Participants are encouraged to visit their favourite museum and take a ‘selfie’ with their favourite artefact. These selfies will be uploaded on the competition’s Facebook page, and the photo with the most likes by noon on the 31st May wins a €100 cash prize. Apart from uploading the selfie and tagging the Museum in which the object resides, participants must also state the reason why that object is their favourite.

Regulations:

• The competition is open to people of all ages.
• Flash photography and tripods are not permitted.
• In the event of any disorderly or improper conduct or contravention of museum regulations, visitors may be requested to leave the premises.
• At no point participants may jeopardize the safety of the object, their safety or that of other visitors.
• Any photographs posted within social media, which in any way break any law, will be automatically reported and deleted.
• The object must be within the display of an official museum within the Maltese islands.
• The ‘selfie’ must be clear. Photos may be in colour, black & white, or sepia and can be edited.
• The ‘selfie’ must be clearly captioned with the name and location of the museum.

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The International Council of Museums (ICOM) was created in 1946 and is today an international non-governmental organisation maintaining formal relations with UNESCO. Within the United Nations, ICOM has a consultative status with the Economic and Social Council, and it is the only international organisation representing museums and museum professionals on a global level. ICOM Malta, is the National Committee of the International Council of Museums, and it also works as a non government and non profit organisation, which collaborates with all Museums in Malta trying to promote the importance of museums in the development of society. In 1977, ICOM established the International Museum Day and by the year 2013, 35,000 museums from 143 countries participated in International Museum Day. ICOM encourages the participation of all kinds of museums. This will give the opportunity of bringing museums together every year around a common International Museum Day theme, with the concept of inclusion at its heart. ICOM encourages exchanges between past and contemporary generations through the promotion of museum activities. ↑